I Heart Daily is a free email newsletter and website that delivers one item each day from the world of entertainment, fashion, beauty or news. The idea for I Heart Daily was born when former co-workers Anne Ichikawa and Melissa Walker were both editors at the now-defunct teen magazine ELLEgirl. They realized there was no resource providing content that appealed to the girl who knows what she wants and likes, but is always open to get psyched for something new.
"Each day, you'll find out about one thing we think you'll like," explain Anne and Melissa. "The band you should hear, the girl who's making a difference in the world, the new lip gloss color that looks good on everyone, the undiscovered designer who is making amazing clothes. Our reader understands that what's interesting is more than just what's trendy. You'll never hear about stuff we hate, just stuff we heart. We're nice that way."
With only a handful of teen titles left in print after the loss of YM, ELLEgirl, Teen People and COSMOgirl! in the last few years, it's blatantly evident that this highly desirable audience seeks out and expects to find quality, original content online.